Your book can change your life
From Idea to Your Own Bestseller
The 9-month mentoring program for people who really want to write – and successfully publish – their book.
With bestseller expert Ulrich Ehrlenspiel
- 30 years of publishing experience
- Working with bestselling authors
- ✔ Personal Coaching + Mastermind
- Only 50 places available
- 18 video modules with the entire knowledge from 30 years of publishing work
- 1 personal 1:1 coaching
- 90 minutes to develop your book idea
- Live call every 3 weeks in a mastermind group
- Worksheets for each module
- Telegram group for exchange
Many people dream of writing a book.
The truth about books
But most fail at three things:
- They don't know how to structure their idea
- You're getting lost in writing without a plan
- You don't understand the book market and marketing.
A book isn't created by inspiration alone.
A successful book is created through strategy, structure, and experience.
This is precisely where this programme comes in.
The man behind many bestseller successes
Ulrich Ehrlenspiel
Ulrich Ehrlenspiel has been part of the world of major publishing houses for over 30 years.
He was, among other things Publishing manager and managing director for programmes and marketing at renowned houses such as
- GU Publishing House
- Arkana / Goldmann
- Penguin Random House
- Droemer Knaur
- Worldview
In this period, he worked with well-known authors such as
- Stefanie Stahl
- Roland Liebscher-Bracht
- Susanne Fröhlich
- Johann Lafer
- Ursula Karven
He has reviewed hundreds of manuscripts and knows:
What makes a successful book out of an idea.
Today, he is passing on this knowledge systematically for the first time.
„For 30 years, I've been a partner to authors who want to make their book dream a reality. What happens is a bit like having a child – a unique experience. And just as there's a life before becoming a parent, there's a much richer life afterwards. Good guidance on this path creates the ideal starting conditions for the „book baby“.“
— Ulrich Ehrlenspiel —
Your teacher
Ulrich Ehrlenspiel
Ulrich Ehrlenspiel was a publishing director at renowned publishing houses as with the GU Verlag, Arkana and Goldmann, and has helped build bestsellers – including with authors such as Stefanie Stahl, Eva-Maria Zurhorst or Roland Liebscher-Bracht.
30 years of experience in the world of bestsellers
I know the book industry like few others – from every perspective.
For over three decades, I've been at the heart of the German-speaking publishing world, contributing to countless book successes.
I want my book to be a bestseller
A Intensive 9-month mentoring programme, that guides you step by step –
From the initial idea to the publication of your book.
Your path to the book (Programme structure)
01
Fase 1 – Finanziamento
• You develop your book idea and positioning.
Author identity
Target audience
• Value proposition
Mindset
Story Structure
02
Phase 2 – The Perfect Book Concept
• You are developing a professional exposé.
• Dramaturgy of your book
• Narration
Title Development
Pitchtext
Competitive analysis
Unique Selling Proposition
03
Phase 3 – Writing & Publishing
You will learn the ways to publish.
• Publisher or self-publishing
• Publishing Acquisition
Publishing agreements
• Ghostwriting or writing yourself
04
Phase 4 – Success and Marketing
• How your book gains reach and impact.
Marketing strategies
• Social Media
Public relations
• Book as a business model
• Long-seller strategies
Who this programme is for
This programme is ideal for you if you
- ✔ you want to write a book
- ✔ Share expert knowledge or a story
- ✔ use your book as part of your brand or business
- ✔ wish to publish seriously
- Where should I even begin?
- Which genre should I choose – narrative or advice, non-fiction or technical book?
- Do I really believe I can write my manuscript – or do I still doubt my language or subject expertise?
- And how does an idea become a book that is actually read?
In this free webinar, you'll get answers from a man who the Book trade since over 30 years known from the inside.
What your book can change
- A book can make your expertise visible
- attract new customers
- Generate media attention
- Enable presentations
- Strengthen your brand
Many successful coaches, entrepreneurs and experts use their book as a central element of their positioning.
Ulrich Ehrlenspiel was a publishing director at renowned publishing houses
in the GU Verlag, Arkana, and Goldmann publishing houses and helped build bestsellers, including with authors such as Stefanie Stahl, Eva-Maria Zurhorst, and Roland Liebscher-Bracht.
- Over three decades of experience in the German-speaking book and publishing industry
- Comprehensive Industry knowledge from different perspectives as well as participating in numerous book successes
- Activities in senior functions, including Programme management, publishing management and executive management
- Professional experience at renowned publishers like Penguin Random House, Droemer Knaur, Weltbild and Gräfe und Unzer
- Collaboration with well-known authors like Stefanie Stahl, Roland Liebscher-Bracht, Susanne Fröhlich, Johann Lafer and Ursula Karven
- Well-founded expertise in the development of bestseller themes and in the successful positioning of book concepts
- Experience in testing hundreds of manuscripts, development of programme strategies and building successful author brands
- Responsibility for Marketing and Press as well as expertise in the optimal integration of content and marketing
- Founder of the online course platform „sinnsucher.de“ and the founding of Online course startups „publify.net“
Years of practical experience
in-depth medical histories
Books & Seminars
„What the soul doesn't heal, the body must carry."
– Dr. Friedrich P. Graf
Guiding principle of his 40 years of practical work
Your modules for the programme
From Idea to Book Success
At a glance
18 carefully constructed modules guide you through the complete knowledge of a book – from the basics to publication.
MODULE 01
Who am I and why am I writing this particular book?
Clarity about your role as an author, your motivation, and the suitable book idea.
MODULE 02
Sharpening the target audience and benefits
Defining your readers and developing a clear, emotional benefit promise.
MODULE 03
Strengthen your mindset
Strengthening your inner attitude for focus, perseverance, and writing flow.
MODULE 04
Developing a pitch – the content overview as dramaturgy
Structuring compelling dramatic arcs and a clear chapter structure
MODULE 05
What you should already be doing for marketing
Building reach and engagement with your target audience while you write.
MODULE 06
Competitor analysis and USP
Market analysis and development of your unique book concept
MODULE 07
The Art of Storytelling
Transforming knowledge into captivating, emotional stories
MODULE 08
The perfect pitch text
Condensing your book idea into a clear, compelling pitch
MODULE 09
The art of crafting titles
Developing a title that combines attention, emotion, and benefit
MODULE 10
Finalisation of the exposé
Polishing author biographies, keywords and market positioning
MODULE 11
Publisher or self-publishing? Your path to publication
Making an informed decision between traditional publishing and self-publishing
MODULE 12
Self-Publishing
Overview of tools, platforms and strategies for self-publishing
Module 13
Publishing acquisition
Targeted approach to publishers and successful placement of your project
MODULE 14
The Publishing Contract and What Comes Next
Understanding and safely negotiating contracts and terms
Module 15
Schreiben lassen
Decision: write yourself or with support (coach, editor, ghostwriter)
MODULE 16
The book as part of a business model.
Utilising your book as a brand, revenue stream and growth tool
MODULE 17
Optimal marketing
Strategic planning of effective marketing measures for maximum reach
MODULE 18
How a bestseller becomes a long-seller
Long-term positioning of your book for sustainable success
BONUS I
MASTERCLASS Vaccine Decision Including
- Your decision. Your conviction. – finally, the facts you need to make an informed decision about vaccination and to clearly and confidently stand by your choice – whether to get vaccinated or not – even when speaking to your doctor
- 5 hours of additional video material with Dr. Friedrich Graf – well-founded, detailed knowledge on vaccination decisions, vaccine damage, childhood illnesses and safe handling without medication: so that you do not simply trust blindly, but understand for yourself.
BONUS II
Materia Medica and Quickfinder
- 24 drug profiles with key symptoms, mnemonic, differential diagnosis, and dosage – everything you need for the right remedy choice at a glance.
- Directly from the course by Dr. Friedrich Graf.
- Made for printing – with a notes section on every page, so the document grows with you and your experience.
BONUS III
Hay fever effective treatment
- simple application at home
- sustainable effect
- achievable for everyone
BONUS IV
Access to the Telegram group
- Exclusive to participants
- Exchange with like-minded people
- Answers to questions
- Psychological development in the collective
BONUS V
2 x Live Mentoring mit Dr. Friedrich P. Graf
- Experience our expert Dr. Friedrich P. Graf live
- 28 April 2026, 19:00
- 28 May 2026, 7:00 PM
Videos
E-mail Support & Consulting
Alle 3 Wochen Mastermind Gruppenmentoring
Ein 1:1 Coaching (90 Minuten)
Arbeitsblätterzu jedem Modul
Was du im Programm bekommst
Stimmen aus der Buchwelt
Highlights aus Ulrich Ehrlenspiels Verleger-Karriere
This course is designed for whom?
This course is valuable for...
- Mothers and fathers, who want to accompany their children naturally.
- Women, who wish to understand pregnancy, puberty and the menopause holistically.
- Female Heilpraktiker, who want to deepen their knowledge and assess cases more confidently.
- Doctors, who want to offer their patients more than standard medicine.
- Midwives, who wish to integrate homeopathic knowledge into their work.
- All, who want to accompany themselves and their family through life in good health
Be quick and secure the strictly limited early bird discount!
Exclusive Online Course
From Idea to Book Success
- Access to 18 in-depth video lessons
- Persönliches 1:1 Coaching mit Ulrich Ehrlenspiel
- Expertise aus über 30 Jahren in der Buchbranche
- Alle 3 Wochen Gruppencall
- Telegram group for exchange
- Arbeitsblätter & Leitfäden
One-off payment
Pay once and benefit from all course content and additional materials at no extra cost.
Ratenzahlung möglich
Ratenzahlungsoption 2 x 3270,00 Euro die dir den Zugang zum Programm erleichtert.
Persönliche Begleitung
Du bekommst alle 3 Wochen einen Gruppencall mit Ulrich Ehrlenspiel um all deine Fragen zu stellen und ein 1:1 Coaching (90 Minuten).
Frequently Asked Questions (FAQ)
Muss ich schon eine Buchidee haben?
Nein. Der Kurs führt dich von der Idee bis zur Publizierung.
Muss ich gut schreiben können?
Nein. Ulrichführt dich Schritt für Schritt durch sein Lebenswerk – verständlich auch ohne homöopathische Vorkenntnisse. Fortgeschrittene Therapeuten profitieren von der Tiefe und den Praxisfällen.
Kann ich auch Self-Publishing machen?
No, the course „The Wisdom of Plants“ replaces no medical treatment, The diagnosis or therapy by doctors, psychotherapists or alternative practitioners.
It is a complementary, nature-connected and spiritual support programme for promoting grounding, self-awareness, vitality and inner balance through plant wisdom.
If you have any health complaints (physical or mental), you should always consult a qualified doctor or therapist. The course supports your self-healing powers but does not replace professional medical care.
Direkt buchen
Auf 50 Plätze limitiert. Sichere dir jetzt deinen Platz im 9-Monats-Programm und lege sofort los.
Buche ein Beratungsgespräch
Wenn du noch unsicher bist, buche dir hier ein kostenloses Beratungsgespräch.
Dein Buch wartet auf dich
Dieses Programm hilft dir, daraus ein Buch zu machen, das wirklich gelesen wird.
